FOR FOUNDER-LED B2B TEAMS
Everything your company needs
to turn its story into a system.
Turn scattered founder knowledge into approved company truth, so every team and tool presents a company customers can understand, trust, and choose.
Free plan available. No credit card required.
Same company. Different explanations — until one is approved.
Without shared company truth, founder notes, website, sales, and AI tools describe different products. With TrueCompanyOS, one approved explanation is reused everywhere.
Without TrueCompanyOS
Each team invents a different version of the company.
Founder
“We help B2B companies understand their customers and build better strategies.”
Website
“The all-in-one growth intelligence platform.”
Sales
“We automate marketing research and campaign planning.”
AI assistant
“A collaborative knowledge-management tool for marketing teams.”
Every team fills in the gaps differently.
With TrueCompanyOS
One approved explanation reused across every channel.
Approved positioning
One clear explanation of what the company does, who it serves, and why it matters.
Sales pitch
Give every salesperson one approved explanation of why customers should choose you.
Investor summary
A company-truth summary for founder-led B2B businesses.
AI context
Approved company knowledge ready for use across AI tools.
Approved once. Reused everywhere.
One company. Too many stories. Too much trust lost.
Your founder, website, sales team, marketing campaigns, investor materials, and AI tools should not describe six different companies. When the underlying company truth is unclear, every team invents its own version.
Positioning keeps changing
Every campaign starts with another debate about who the company serves and why it matters.
Sales pitches drift
Salespeople emphasize different features, outcomes, and value propositions.
Marketing wastes budget
Campaigns amplify messaging that was never aligned or properly approved.
AI creates contradictions
Every prompt produces a different description because the source context is inconsistent.
New hires learn slowly
They reconstruct the company from old documents, messages, and founder conversations.
Claims lose credibility
Teams repeat attractive statements without knowing whether the company can prove them.
The problem is not a lack of content. It is the absence of approved company truth.
Capture knowledge. Approve the truth. Reuse it everywhere.
AI helps organize. Founders decide what becomes official.
After: structured company truth
- 1
Capture
Everything in, nothing lost
- 2
Organize
Drafts ready to review
- 3
Review and approve
You decide what's true
- 4
Reuse
Assets you can actually use
Approved company truth
Outputs you can use
- Pitches
- One-liners
- Playbooks
- Briefs
AI helps organize. Your company decides what becomes true.
Turn approved company truth into work your team can use immediately.
Positioning
Define the customer, category, value proposition, differentiation, and reason to believe.
Company one-liner
Give everyone one concise explanation of what the company does and why it matters.
Available on Free and above.
Sales pitch
Produce approved short, medium, and detailed sales explanations.
Founder plan and above.
Proof library
Connect every important claim to evidence, examples, customer results, and supporting material.
Founder plan and above.
Objection handling
Give salespeople consistent, approved responses to recurring objections.
Founder plan and above.
Customer profiles
Define who the company serves, what they want, what blocks them, and why they buy.
Free includes one profile; higher plans add capacity.
Investor brief
Turn approved company truth into a coherent investor narrative.
Founder plan and above.
Sales playbook
Convert positioning, proof, objections, and customer knowledge into a usable sales asset.
Founder plan and above.
See the company change, not just the interface.
Northstar Analytics
Worked example
Before
- Founder notes describe three different customer groups.
- The website leads with AI automation.
- Sales leads with reporting.
- The investor narrative describes a data-infrastructure company.
- Five claims have no supporting proof.
After
- One approved customer profile
- One approved positioning direction
- One company one-liner
- Three verified proof points
- One aligned sales pitch
- One investor brief
Teaching scenario. Not a customer case study or testimonial.
Company knowledge should compound, not disappear.
Keep the decision, the evidence behind it, the person who approved it, and every asset that depends on it.
Positioning updated
Previous:
AI analytics for modern marketing teams
Approved:
Customer intelligence for founder-led B2B companies
Reason for change: Customer interviews showed that buyers valued decision clarity more than analytics automation.
Approved by: Founder
Affected assets:
- • Homepage messaging
- • Sales pitch
- • Investor brief
- • Objection responses
- • AI context
Learning
Every correction improves what comes next
When the founder rejects a phrase, strengthens a claim, changes the positioning, or chooses better proof, that judgment becomes reusable instead of being lost after one document.
Alignment
The team stops rebuilding the company from memory
Sales, marketing, new hires, agencies, partners, and company tools work from the same approved understanding instead of reconstructing the company independently.
Founder leverage
The founder remains present without being everywhere
The founder's reasoning becomes part of how the company operates, even when the founder is not in the meeting, reviewing the page, or rewriting the pitch.
Trust
Missing proof stays visible
Assumptions remain assumptions. Missing evidence remains visible. Claims only become stronger when the company earns the proof to support them.
Built to produce alignment, not more drafts.
Worked examples
See complete before-and-after company transformations.
Product evidence
Review approved records, generated assets, version history, and linked proof.
Early validation
Currently validating with founder-led B2B companies.
Why existing tools do not solve the whole problem
ChatGPT / Claude
What it does:Generates content and analysis.
What remains missing:No persistent company approval model.
Notion
What it does:Stores company information.
What remains missing:Documents can conflict or become outdated.
CRM
What it does:Stores customer and sales activity.
What remains missing:Does not define company positioning or company truth.
Brand guidelines
What it does:Standardizes visual and verbal identity.
What remains missing:Rarely connects customers, proof, sales, and investor narratives.
TrueCompanyOS
What it does:Captures, approves, connects, and reuses company truth.
What remains missing:Purpose-built for alignment.
TrueCompanyOS does not replace your existing stack. It gives the stack an approved source of truth.
Start with one company truth. Expand when the whole company depends on it.
Free to begin. Founder, Founder Pro, and Team unlock deeper capacity, readiness, and collaboration when you need them.
Free · Founder · Founder Pro · Team
August launch offer: 50% off your first payment with code .
Ends August 31.Free
Best for testing the workflow with one company.
- Company Specs / Company Brain
- Knowledge Base
- Customer Profiles
- Positioning
- Pitch Library
- Company One-Liner output
- Manual Sharp Target access
- 3 Knowledge Base inputs/month
- 3 generated drafts/month
- 1 Customer Profile
- 1 Positioning record
- 2 Pitch versions
Founder
Most popularBest for solo founders establishing consistent positioning and messaging.
$290/year
- Everything in Free
- 50 Knowledge Base inputs/month
- 50 generated drafts/month
- Up to 5 Customer Profiles
- Unlimited Positioning records
- Unlimited Pitches
- Proof Library, Objections & Competitors
- Visual Maps, Version History & Monthly Review
- Sales Readiness & Investor Readiness
- Founder-level assets and exports
Use code at Stripe checkout for 50% off your first payment.
Founder Pro
More depthBest for founders who need deeper sales, proof, investor, and company assets.
$590/year
- Everything in Founder
- 150 Knowledge Base inputs/month
- 200 generated drafts/month
- Unlimited Customer Profiles (fair use)
- Deeper Knowledge Base extraction
- Richer source coverage in assets
- Higher sales extraction capacity
- Individual founder depth with no team seats
Use code at Stripe checkout for 50% off your first payment.
Team
Team-readyBest for teams that need shared review, approval, and stakeholder alignment.
$690/year
- Everything in Founder Pro
- 150 Knowledge Base inputs/month
- 200 generated drafts/month
- Unlimited Customer Profiles (fair use)
- Up to 10 team seats
- Team members and attribution
- Stakeholder Updates
- Shared approved knowledge
- Team-oriented assets and advanced exports
- Role / seat-purpose context
Use code at Stripe checkout for 50% off your first payment.
Stop letting every conversation invent a new company story.
Find where your positioning, sales message, proof, website, and AI-generated company descriptions disagree.
Free plan available. No credit card required.
TrueCompanyOS helps founders turn scattered company knowledge into approved company truth, so sales, marketing, investor communication, and the team do not drift into different versions of the company story.